Sizing the European Printing Industry
The European printing industry is big, no doubt. However, it is a surprisingly difficult task to determine how big the printing industry in Europe actually is. The available data is incomplete, non-comparable, or even non-existent. As a result gaps have to be filled in, data normalised (to make it comparable), different sourced reconciled, and overlaps in segments sorted out. In short, some in-depth industry expertise is required. Digitalprintexpert.de undertook a 2024 European Print Industry Sizing based on the latest data, facilitated by 20 years of experience in print industry sizing by Ralf Schlözer. He is also the European Editor at WhatTheyThink.com and contributor for Inkjet Insight and other printing industry publications.
The data has been compiled from a variety of sources, complemented by estimates and forecasts, and formatted in a way to make all countries and segments comparable. Excel pivot tables allow for straightforward comparisons and custom selections, instead of having to copy and paste pre-defined tables. The data is based on the year 2022, the most recent year for which a sufficient data basis is available.
Covered in the report are the following countries: